Today, we announce something we’ve been bursting at the seams over for a few months now (and developing for much longer): BobaAir! BobaAir is the lightest, sportiest baby carrier out there and we hope that this first-of-its-kind addition to your baby carrier collection will make that freedom together you have with your family even more…read more >
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Preemie Care: Mother’s Impact is Awesome
In the NICU, the primary value is high tech nursing. The preemie is the patient.  His care is the priority.  He is considered as independent of the mother when he leaves the womb. Mother often stands on the periphery as an outsider while the nurses take control and care for the baby. But, get this.…read more >
Top 10 Activities Benefited By Babywearing
It seems like every parent I know, myself included, is trying to get more out of their days, to stretch time to get it all in. Well, here at Boba, we have the secret that everyone has been looking for, and we are very glad to share. The secret is babywearing. Babywearing (using a baby…read more >
Nine Reasons Not to Carry Your Baby Facing Out
Recently Catherine Fowler of Australia made a comment that parents who face their babies out are “cruel and selfish“. Actually for the record she said they were “inadvertently cruel”. I am not here to judge you ladies and gentleman; a walk around the block with your baby in the forward facing position will probably not…read more >
Jennifer Connelly and Baby Agnes Rock the Boba Twilight!
Oscar-winning Actress Jennifer Connelly doesn’t only have a beautiful mind, this mom of three totes an adorable babe as well! The 40-year old mum was seen carrying daughter 4-month-old Agnes through Tribeca earlier this week in a Boba Twilight. We love it! Fall is upon us so we can imagine how chilly NYC is…read more >
How Your Baby’s Body is Adapted to Being Carried
Some mammals leave their babies in hidden places. Other mammalian young, like sheep, are physically developed enough to follow their mothers by themselves right after birth. Don’t forget our feathered friends.  Quack quack. Our babies don’t fit either bill. Human infants are born far from knowing how to walk and are not meant to be…read more >
Nursing in a Baby Carrier: You Can Do It
Nursing in a baby carrier does not have to be daunting or tedious. Boba baby carriers allow you to nurse comfortably and discreetly even while standing or walking. Read on to find out how to nurse in both the Boba Wrap and the Boba Carrier. Nursing in the Boba Wrap- Thanks to the fabric, you…read more >
