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The Boba is way more comfortable to wear for extended periods.

I love my Boba, I am an avid babywearer and use wraps, slings, and soft structured carriers! I have an Ergo and Boba they are quite different, the Boba is way more comfortable to wear for extended periods, for me it fits perfectly on my waist, and it’s great for my three year old and three month old!
Calie C. (December 5th, 2012 – Facebook)